Study Marketing at the UniSA Business School
Relevant. Recognised. Respected.
We work closely with industry and peak professional bodies to ensure that your degree is relevant to the workplace, recognised by the peak professional bodies and respected by your profession.
If you’re looking for a dynamic and fast-moving career, marketing is the right place for you. With a marketing degree you will combine contemporary cutting edge marketing knowledge with real industry experience.
You will develop the critical thinking and problem solving skills that make a tangible difference in the workplace. Applying your understanding of the market and creating a sustainable marketing strategy can make a real contribution to the financial success of a company. We prepare you for the wide range of careers on offer in the world of marketing and business—marketing spans dozens of industries and sectors including retail, sport, health and education, making it an incredibly diverse career choice.
We are one of Australia's leading centres for marketing education and our research centre, the Ehrenberg-Bass Institute for Marketing Science, is globally recognised.
Have you thought about a double degree? Marketing and communications are closely aligned, making it a valuable combination of skills in business. Our Bachelor of Marketing and Communication will open up your career path to more opportunities and give you the edge that employers are looking for.
Marketing undergraduate programs
Marketing postgraduate programs
Marketing research programs
* QILT: Australian Graduate Survey - Graduate Destinations 2012 to 2014 Full-time Employment Indicator.
Career outcomes include:
Brand Manager, Creative Director, Media Manager, Advertising Executive, Public Relations/Communications Coordinator, Business Development Manager, Membership Manager, Product Manager, Market Researcher, Marketing Officer
Follow the links below for useful information about studying marketing at the UniSA Business School.
Download the Business 2017 brochure (PDF 2.4mb)
Make your career global with language electives.
Other areas of study at the UniSA Business School
'Throughout my studies at UniSA Business School I earned the qualifications that I needed to start my own accounting practice and secure the trust of my clients.'
'UniSA gave me the confidence to communicate the technical concepts of accounting and finance in terms that my clients can understand and action.'
'The UniSA School of Law provides a perfect balance between theory and experience based learning, focussing on skills that students actually need in the workforce.'
'UniSA's strong business core provided a great foundation for the human resource management electives which I used to build my specialisation.'
'Work placements were the most important aspect of my program at UniSA. They gave me practice-based experience and allowed me to learn from people in the profession.'
Learn more about the UniSA Business School
We are a globally-focussed, locally-engaged institution established on the dual principles of equity and excellence.
The UnISA Business School is accredited by EQUIS - the EFMD Quality Improvement System. We have retained this prestigious accreditation for over ten years.
We create flexible research spaces where real-world problems can be examined from every angle.